Recency Frequency Value

См. также в других словарях:

• Recency, Frequency, Monetary Value - RFM — A marketing analysis tool used to identify a firm s best customers by measuring certain factors. The RFM model is based on three quantitative factors: Recency How recently a customer has made a purchase Frequency How often a customer makes a… …   Investment dictionary

• Effective frequency — In advertising, the effective frequency is the number of times a person must be exposed to an advertising message before a response is made and before exposure is considered wasteful.The subject on effective frequency is quite controversial. Many …   Wikipedia

• RFV — Relative Feed Value (Miscellaneous » Farming) * Radio Free Virgin (Community » Media) * Reduced Functionality Version (Computing » Software) * Recency Frequency Value (Computing » Networking) * Radio Free Vermont (Community » Media) * Right… …   Abbreviations dictionary

• RFM — is a method used for analyzing customer behavior and defining market segments. It is commonly used in database marketing and direct marketing and has received particular attention in retail.RFM stands for *Recency When was the last order?… …   Wikipedia

• Database marketing — is a form of direct marketing using databases of customers or potential customers to generate personalized communications in order to promote a product or service for marketing purposes. The method of communication can be any addressable medium,… …   Wikipedia

• RFM (disambiguation) — RFM may refer to: *RFM, Recency, Frequency, Monetary Value *Reduced Function Mode of Windows Vista *Relative Formula Mass, also known as Molar mass *Remote File Management in connection with OTA …   Wikipedia

• Recall (memory) — Recollection redirects here. For other uses, see Recollection (disambiguation). Recall in memory refers to the retrieval of events or information from the past. Along with encoding and storage, it is one of the three core processes of memory.… …   Wikipedia

• evolution — evolutional, adj. evolutionally, adv. /ev euh looh sheuhn/ or, esp. Brit., /ee veuh /, n. 1. any process of formation or growth; development: the evolution of a language; the evolution of the airplane. 2. a product of such development; something… …   Universalium

• List of cognitive biases — A cognitive bias is a pattern of poor judgment, often triggered by a particular situation. Identifying poor judgment, or more precisely, a deviation in judgment, requires a standard for comparison, i.e. good judgment . In scientific… …   Wikipedia

• List of psychology topics — This page aims to list all topics related to psychology. This is so that those interested in the subject can monitor changes to the pages by clicking on Related changes in the sidebar. It is also to see the gaps in Wikipedia s coverage of the… …   Wikipedia

• Human genetic variation — is the natural variation in gene frequencies observed between the genomes of individuals or groups of humans. Variation can be measured at both the individual level (differences between individual people) and at the population level, i.e.… …   Wikipedia